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Robert H. Ferrell - Presidential Leadership, From Wood....pdf

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Tom Campbell - Separation of Powers in Practice (2004).pdf

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79 KB
6 sty 16 10:32

Mark Tungate - Adland, A Global History of Adverti sing (2007).jpg

Adland is a ground-breaking examination of modern advertising, from its origins in the 19th century to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from print, radio, and television advertisements to the opportunities afforded by digital media -- podcasting, text messaging, and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in international advertising, including Tom Bernadin, CEO of Leo Burnett; Jean-Marie Dru, President and CEO of TBWA Worldwide; and John Hegarty, Chairman of BartleBogleHegarty. Exploring the roots of the advertising industry in New York and London, and going on to cover Western Europe and the emerging markets of Eastern Europe, Asia, and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.

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3,4 MB
6 sty 16 10:32

Mark Tungate - Adland, A Global History of Adverti sing (2007).pdf

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6 sty 16 10:32

Peter Balakian - The Burning Tigris, The Armenian Genocide and America's Response (2004).jpg

A History of International Human Rights and Forgotten Heroes

In this national bestseller, the critically acclaimed author Peter Balakian brings us a riveting narrative of the massacres of the Armenians in the 1890s and of the Armenian Genocide in 1915 at the hands of the Ottoman Turks. Using rarely seen archival documents and remarkable first-person accounts, Balakian presents the chilling history of how the Turkish government implemented the first modern genocide behind the cover of World War I. And in the telling, he resurrects an extraordinary lost chapter of American history.

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6 sty 16 10:32

Robert F. Bruner, Sean D. Carr - The Panic of 1907 , Lessons Learned from the Market's Perfect Storm (2007).jpg

"Before reading The Panic of 1907, the year 1907 seemed like a long time ago and a different world. The authors, however, bring this story alive in a fast-moving book, and the reader sees how events of that time are very relevant for today's financial world. In spite of all of our advances, including a stronger monetary system and modern tools for managing risk, Bruner and Carr help us understand that we are not immune to a future crisis."

-Dwight B. Crane, Baker Foundation Professor, Harvard Business School

"Bruner and Carr provide a thorough, masterly, and highly readable account of the 1907 crisis and its management by the great private banker J. P. Morgan. Congress heeded the lessons of 1907, launching the Federal Reserve System in 1913 to prevent banking panics and foster financial stability. We still have financial problems. But because of 1907 and Morgan, a century later we have a respected central bank as well as greater confidence in our money and our banks than our great-grandparents had in theirs."

-Richard Sylla, Henry Kaufman Professor of the History of Financial Institutions and Markets, and Professor of Economics, Stern School of Business, New York University

"A fascinating portrayal of the events and personalities of the crisis and panic of 1907. Lessons learned and parallels to the present have great relevance. Crises and panics are as much a part of our future as our past."

-John Strangfeld, Vice Chairman, Prudential Financial

"Who would have thought that a hundred years after the Panic of 1907 so much remained to be written about it? Bruner and Carr break significant new ground because they are willing to do the heavy lifting of combing through massive archival material to identify and weave together important facts. Their book will be of interest not only to banking theorists and financial historians, but also to business school and economics students, for its rare ability to teach so clearly why and how a panic unfolds."

-Charles Calomiris, Henry Kaufman Professor of Financial Institutions, Columbia University, Graduate School of Business

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3,1 MB
6 sty 16 10:32

Robert F. Bruner, Sean D. Carr - The Panic of 1907 , Lessons Learned from the Market's Perfect Storm (2007).pdf

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6 sty 16 10:32

Michael Bromwich, Robert E. Litan, Alfred Wagenhof er - Following the Money, The Enron Failure and th e State of Corporate Disclosure (2003).jpg

01 - USA - Michael Bromwich, Robert E. Litan, Alfred Wagenhofer - ...ron Failure and the State of Corporate Disclosure 2003.jpg

A few years ago, Americans held out their systems of corporate governance and financial disclosure as models to be emulated by the rest of the world. But in late 2001 U.S. policymakers and corporate leaders found themselves facing the largest corporate accounting scandals in American history. The spectacular collapses of Enron and Worldcom—as well as the discovery of accounting irregularities at other large U.S. companies—seemed to call into question the efficacy of the entire system of corporate governance in the United States.

In response, Congress quickly enacted a comprehensive package of reform measures in what has come to be known as the Sarbanes-Oxley Act. The New York Stock Exchange and the NASDAQ followed by making fundamental changes to their listing requirements. The private sector acted as well. Accounting firms—watching in horror as one of their largest, Arthur Andersen, collapsed after a criminal conviction for document shredding—tightened their auditing procedures. Stock analysts and ratings agencies, hit hard by a series of disclosures about their failings, changed their practices as well.

Will these reforms be enough? Are some counterproductive? Are other shortcomings in the disclosure system still in need of correction?

These are among the questions that George Benston, Michael Bromwich, Robert E. Litan, and Alfred Wagenhofer address in Following the Money. While the authors agree that the U.S. system of corporate disclosure and governance is in need of change, they are concerned that policymakers may be overreacting in some areas and taking actions in others that may prove to be ineffective or even counterproductive.

Using the Enron case as a point of departure, the authors argue that the major problem lies not in the accounting and auditing standards themselves, but in the system of enforcing those standards. Rather than attempting to craft a single set of accounting and reporting standards for all companies throughout the world, the authors advise policymakers to allow competition between the two major sets of standards: Generally Accepted Accounting Principles and International Financial Reporting Standards.

The authors also believe that the corporate disclosure system needs to be updated to reflect changes in the underlying economy. In particular, they recommend new forms of disclosure for a variety of nonfinancial indicators to better enable investors and analysts to ascertain the source and nature of intangible assets. They also urge policymakers to exploit the advantages of the Internet by encouraging more frequent financial disclosures in a form that will make them more widely accessible and more easily used.

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6 sty 16 10:32

Michael Bromwich, Robert E. Litan, Alfred Wagenhof er - Following the Money, The Enron Failure and th e State of Corporate Disclosure (2003).pdf

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6 sty 16 10:32

Andrew Fitzmaurice - Humanism and America, An Inte llectual History of English Colonisation, 1500-162 5 (2003).jpg

01 - USA - Andrew Fitzmaurice - Humanism and America, An Intellect...ectual History of English Colonisation, 1500-1625 2003.jpg

Andrew Fitzmaurice reveals that English expansion was profoundly neo-classical in its inspiration, and that humanist traditions were extremely influential in the early development of the American colonies. Until now, accounts of early American colonization, and of European colonization in general, have placed great emphasis upon the links between colonization and the aggressive agendas of modern times claimed by historians and literary scholars.

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6 sty 16 10:32

Britannica - The Britannica Guide to the 100 Most Influential Americans (2008).jpg

Who do you think are the most influential Americans ever? Walt Disney or Benjamin Franklin? Rosa Parks or Oprah Winfrey? This book is an in-depth look at the men and women who changed the world's most powerful nation. Heroes and villains, film stars and physicists, generals and peaceniks. Each entry comes with a full biography of the individual and why they had such a powerful impact on America

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6 sty 16 10:32

Britannica - The Britannica Guide to the 100 Most Influential Americans (2008).pdf

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6 sty 16 10:32

Susan Markens - Surrogate Motherhood and the Polit ics of Reproduction (2007).jpg

Susan Markens takes on one of the hottest issues on the fertility front--surrogate motherhood--in a book that illuminates the culture wars that have erupted over new reproductive technologies in the United States. In an innovative analysis of legislative responses to surrogacy in the bellwether states of New York and California, Markens explores how discourses about gender, family, race, genetics, rights, and choice have shaped policies aimed at this issue. She examines the views of key players, including legislators, women's organizations, religious groups, the media, and others. In a study that finds surprising ideological agreement among those with opposing views of surrogate motherhood, Markens challenges common assumptions about our responses to reproductive technologies and at the same time offers a fascinating picture of how reproductive politics shape social policy.

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6 sty 16 10:32

Susan Markens - Surrogate Motherhood and the Polit ics of Reproduction (2007).pdf

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6 sty 16 10:32

Carol Dawson, Carol Johnston - House of Plenty, Th e Rise, Fall, and Revival of Luby's Cafeterias (20 06).jpg

"Intrigue, mystery, and strategy—all in a historical profile of Luby's Cafeterias. This is a book about an institution we all knew as home—never thinking that the foundation was a business plan destined to work for fifty years. What went wrong? Read on! A 'must' for business schools everywhere, and a fun read for everyone."

—Jon Brumley, Forbes Entrepreneur of the Year, Cofounder and Chairman of the Board of Encore Acquisitions Company

"House of Plenty is a great tale.... It will be of great interest not only to the public, but also to students of American culture. I literally do not know of a book that deals in any major way with the history or culture of the cafeteria... a subject of great social and cultural importance."

—Robert Abzug, Oliver H. Radkey Regents Professor in History, University of Texas at Austin

"Who knew that the key to American success and salvation could be found on the cafeteria line? Only Carol Dawson. In crystalline prose, she tells a morality tale that is both as compulsively readable as a mystery novel and as illuminating about the American psyche as anything published in recent years. The death Dawson ultimately investigates is business ethics with a body of evidence that is utterly fascinating and utterly convincing."

—Sarah Bird, author of The Flamenco Academy, The Yokota Officers Club, Virgin of the Rodeo, The Mommy Club, The Boyfriend School, and Alamo House

Scarred by the deaths of his mother and sisters and the failure of his father's business, a young man dreamed of making enough money to retire early and retreat into the secure world that his childhood tragedies had torn from him. But Harry Luby refused to be a robber baron. Turning totally against the tide of avaricious capitalism, he determined to make a fortune by doing good. Starting with that unlikely, even naive, ambition in 1911, Harry Luby founded a cafeteria empire that by the 1980s had revenues second only to McDonald's. So successfully did Luby and his heirs satisfy the tastes of America that Luby's became the country's largest cafeteria chain, creating more millionaires per capita among its employees than any other corporation of its size. Even more surprising, the company stayed true to Harry Luby's vision for eight decades, making money by treating its customers and employees exceptionally well.

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4,9 MB
6 sty 16 10:32

Carol Dawson, Carol Johnston - House of Plenty, Th e Rise, Fall, and Revival of Luby's Cafeterias (20 06).pdf

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6 sty 16 10:32

Douglas R. Egerton - Death or Liberty, African Ame ricans and Revolutionary America (2009).jpg

In Death or Liberty, Douglas R. Egerton offers a sweeping chronicle of African American history stretching from Britain's 1763 victory in the Seven Years' War to the election of slaveholder Thomas Jefferson as president in 1800.
While American slavery is usually identified with the cotton plantations, Egerton shows that on the eve of the Revolution it encompassed everything from wading in the South Carolina rice fields to carting goods around Manhattan to serving the households of Boston's elite. More important, he recaptures the drama of slaves, freed blacks, and white reformers fighting to make the young nation fulfill its republican slogans. Although this struggle often unfolded in the corridors of power, Egerton pays special attention to what black Americans did for themselves in these decades, and his narrative brims with compelling portraits of forgotten figures such as Quok Walker, a Massachusetts runaway who took his master to court and thereby helped end slavery in that state; Absalom Jones, a Delaware house slave who bought his freedom and later formed the Free African Society; and Gabriel, a young Virginia artisan who was hanged for plotting to seize Richmond and hold James Monroe hostage. Egerton argues that the Founders lacked the courage to move decisively against slavery despite the real possibility of peaceful, if gradual, emancipation. Battling ouge odds, African American activists and rebels succeeded in finding liberty--if never equality--only in northern states.
Canvassing every colony and state, as well as incorporating the wider Atlantic world, Death or Liberty offers a lively and comprehensive account of black Americans and the Revolutionary era in America.
"Now, for the first time, the scores of recent investigations of black participation in the American Revolution have been synthesized into an elegant and seamless narrative. In Death or Liberty...Douglas Egerton shows that African Americans not only extracted the most liberty from the Revolutionary experience but also paid the highest price for it."
--Woody Holton, author of Unruly Americans and the Origins of the Constitution

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6 sty 16 10:32

Douglas R. Egerton - Death or Liberty, African Ame ricans and Revolutionary America (2009).pdf

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6 sty 16 10:32

Lionel - Everyone's Crazy Except You and Me...And I'm Not So Sure About You, America's Favorite Cont rarian Cuts Loose (2008).jpg

01 - USA - Lionel - Everyones Crazy Except You and Me...And Im No...bout You, Americas Favorite Contrarian Cuts Loose 2008.jpg

Everyone's Crazy Here...
In his twenty years on the radio, the mononymous Lionel ("one name, like God," as he is fond of saying) has forged his reputation as an irreverent, ribald, take-no-prisoners analyst of culture, politics, and the world at large. Now America's favorite contrarian takes to the page with this hilarious user's guide to our country and culture.
In Everyone's Crazy Except You and Me ... And I'm Not So Sure About You, Lionel offers a collection of hilarious and insightful observations on life, liberty, and the pursuit of alien life forms. From the sublime (Why do so many of us believe in God?) to the ridiculous (Why did he run over his sister's hair with the vacuum cleaner?), Lionel takes his readers on a riotous ride through his world, and ours. A former prosecutor, Lionel examines our greatest national oxymoron--criminal justice. He hates hate crimes, and argues against drug criminalization and the Son of Sam laws. He's also an indefatigable defender of the First Amendment who nevertheless believes that men shouldn't drink mojitos or wear socks with sandals. And lest you think he just picks on the Right, rest assured that Lionel has plenty to say about Lefties, Centrists, and even barristas.
No subject is off limits here. No group is immune--not conservatives, not women, and especially not American Homo sapiens.
Consider these imponderables:
• Why today's acrobatic professional wrestler is inferior to the beer-bellied hulk of the sixties
• Why Hazmat suits are worn more than once, but not wedding gowns
• Why women can't tell jokes
• Why you should never drink anything you can't spell.
An infectious, irresistible, and possibly persuasive book that is bound to entertain and inform, Everyone's Crazy Except You and Me ... And I'm Not So Sure About You is the perfect read for anyone who questions the state of our national mental health. Void where prohibited by law.

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6 sty 16 10:32

Lionel - Everyone's Crazy Except You and Me...And I'm Not So Sure About You, America's Favorite Cont rarian Cuts Loose (2008).pdf

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6 sty 16 10:32

Kenneth C. Davis - America's Hidden History, Untol d Tales of the First Pilgrims, Fighting Women, and Forgotten Founders Who Shaped a Nation (2009).jpeg

01 - USA - Kenneth C. Davis - Americas Hidden History, Untold Tale...omen, and Forgotten Founders Who Shaped a Nation 2009.jpeg

Kenneth C. Davis, author of the phenomenal New York Times bestseller Don't Know Much About History, presents a collection of extraordinary stories, each detailing an overlooked episode that shaped the nation's destiny and character. Davis's dramatic narratives set the record straight, busting myths and bringing to light little-known but fascinating facts from a time when the nation's fate hung in the balance.
Spanning a period from the Spanish arrival in America to George Washington's inauguration in 1789, America's Hidden History is an iconoclastic look at America's past, connecting some of the dots between history and today's headlines, and proving why Davis is truly America's teacher.
Find out:
• Which Pilgrims arrived in Florida fifty years before the Mayflower sailed.
• What Supreme Court Justice went to prison.
• What traitor is honored with a statue for his bravery.
• Which fighting woman in colonial New England scalped her Indian captors.

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6 sty 16 10:32

Kenneth C. Davis - America's Hidden History, Untol d Tales of the First Pilgrims, Fighting Women, and Forgotten Founders Who Shaped a Nation (2009).pdf

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6 sty 16 10:32

Jean-Charles Rochet - Why Are There So Many Bankin g Crises, The Politics and Policy of Bank Regulati on (2008).jpg

01 - USA - Jean-Charles Rochet - Why Are There So Many Banking Cr...rises, The Politics and Policy of Bank Regulation 2008.jpg

Almost every country in the world has sophisticated systems to prevent banking crises. Yet such crises--and the massive financial and social damage they can cause--remain common throughout the world. Does deposit insurance encourage depositors and bankers to take excessive risks? Are banking regulations poorly designed? Or are banking regulators incompetent? Jean-Charles Rochet, one of the world's leading authorities on banking regulation, argues that the answer in each case is "no." In Why Are There So Many Banking Crises?, he makes the case that, although many banking crises are precipitated by financial deregulation and globalization, political interference often causes--and almost always exacerbates--banking crises. If, for example, political authorities are allowed to pressure banking regulators into bailing out banks that should be allowed to fail, then regulation will lack credibility and market discipline won't work. Only by insuring the independence of banking regulators, Rochet says, can market forces work and banking crises be prevented and minimized. In this important collection of essays, Rochet examines the causes of banking crises around the world in recent decades, focusing on the lender of last resort; prudential regulation and the management of risk; and solvency regulations. His proposals for reforms that could limit the frequency and severity of banking crises should interest a wide range of academic economists and those working for central and private banks and financial services authorities.

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6 sty 16 10:32

Marvin A. Davis - Take No Prisoners, A No-Holds-Ba rred Approach to Corporate Excellence (2007).jpg

Now more than ever, American companies are experiencing a nagging feeling that they could be doing much better. Globalization, digitization, and the development of cellular technology have increased competition by leaps and bounds. As a consequence, skating by on marginal performance isn’t enough. It’s time for businesses to find the tools that will help them excel. A turnaround expert, Marvin Davis has made a career out of transforming underperforming companies. He assesses their mistakes, issues a diagnosis, and has helped allay the fears of many CEOs across the country -- leaving businesses more efficient and ultimately more competitive.

In Take No Prisoners, he gives hard-line, tough-love solutions to the real and difficult problems that hinder profitability. By addressing issues that may at first seem too messy or dangerous, companies can learn how to truly improve performance, increase profits, and boost cash flow. Companies shouldn’t wait until they are in dire straits to make changes; they can alleviate many problems if they act now and meet them head-on. Through real-life examples of corporations who have made these solutions work successfully, Take No Prisoners tells American companies the truth about the state of their business, and how to make it even better.

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6 sty 16 10:32

Marvin A. Davis - Take No Prisoners, A No-Holds-Ba rred Approach to Corporate Excellence (2007).pdf

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Vincent Morley - Irish Opinion and the American Re volution, 1760-1783 (2002).jpg

This ground-breaking study traces the impact of the American Revolution on political consciousness in Ireland, from the beginning of colonial unrest in 1760 until the end of hostilities in 1783. Vincent Morley investigates popular opinion among Catholics, Anglicans and Presbyterians in the period, using a dazzling array of sources, including Irish-language documents unknown to other scholars and previously unpublished. The book 's detailed narrative, nuanced analysis and broad focus make a major contribution to the history of Ireland.

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6 sty 16 10:32

William R. Handley - Marriage, Violence and the Na tion in the American Literary West (2002).jpg

William R. Handley examines literary interpretations of the Western American past. Handley asserts that although recent scholarship presents a narrative that counters optimistic frontier individualism by focusing on the victims of conquest, twentieth-century American fiction tells of intra-ethnic violence, involving marriages and families. He examines historiography and writing by Zane Grey, Willa Cather, Wallace Stegner and Joan Didion among others.

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6 sty 16 10:32

Julian E. Zelizer - The American Congress, The Bui lding of Democracy (2004).jpg

Congress is the heart and soul of our democracy, the place where interests are brokered, laws are established, and innovation is turned into concrete action. It is also where some of democracy's greatest virtues clash with its worst vices: idealism and compromise meet corruption and bitter partisanship. The American Congress unveils the rich and varied history of this singular institution.
Julian E. Zelizer has gathered together forty essays by renowned historians to capture the full drama, landmark legislation, and most memorable personalities of Congress. Organized around four major periods of congressional history, from the signing of the Constitution to the creation of the Department of Homeland Security, this volume brings a fresh perspective to familiar watershed events: the Civil War, Watergate, the Vietnam War. It also gives a behind-the-scenes look at lesser-known legislation debated on the House and Senate floors, such as westward expansion and war powers control. Here are the stories behind the 1868 vote to impeach President Andrew Johnson; the rise of Jeannette Rankin, the first woman elected to Congress and a leading advocate for pacifism; and the controversy surrounding James Eastland of Mississippi, who carried civil rights bills in his pockets so they could not come up for a vote. Sidebars further spotlight notables including Huey Long, Sam Rayburn, and Tip O'Neill, bringing the sweeping history of our lawmaking bodies into sharp focus.
If you've ever wondered how Congress worked in the past or what our elected officials do today, this book gives the engaging, often surprising, answers.

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6 sty 16 10:32

Julian E. Zelizer - The American Congress, The Bui lding of Democracy (2004).pdf

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6 sty 16 10:32

Alfred D. Chandler, James W. Cortada - A Nation Tr ansformed by Information, How Information Has Shap ed the United States from Colonial Times to the Pr esent (2000).jpg

01 - USA - Alfred D. Chandler, James W. Cortada - A Nation Transfo... United States from Colonial Times to the Present 2000.jpg

This book makes the startling case that North Americans were getting on the "information highway" as early as the 1700's, and have been using it as a critical building block of their social, economic, and political world ever since.
By the time of the founding of the United States, there was a postal system and roads for the distribution of mail, copyright laws to protect intellectual property, and newspapers, books, and broadsides to bring information to a populace that was building a nation on the basis of an informed electorate. In the 19th century, Americans developed the telegraph, telephone, and motion pictures, inventions that further expanded the reach of information. In the 20th century they added television, computers, and the Internet, ultimately connecting themselves to a whole world of information.
From the beginning North Americans were willing to invest in the infrastructure to make such connectivity possible. This book explores what the deployment of these technologies says about American society. The editors assembled a group of contributors who are experts in their particular fields and worked with them to create a book that is fully integrated and cross-referenced.

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6 sty 16 10:32

Alfred D. Chandler, James W. Cortada - A Nation Tr ansformed by Information, How Information Has Shap ed the United States from Colonial Times to the Pr esent (2000).pdf

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Michel Cochrane - When AIDS Began, San Francisco a nd the Making of an Epidemic (2003).jpg

As the AIDS crisis reaches new heights globally with no cure in the immediate future, the time is ripe to step back and examine the roots of this epidemic. In When AIDS Began, Michelle Cochrane constructs the making of the disease and expels many of the misconceptions that surround it. By examining the early outbreaks in San Francisco, she unfolds the "creation" of this disease in one geographic location and then traces how and why major claims about the transmission of HIV were made, extrapolated and then disseminated to the rest of the world - all important factors in understanding.

Through her fascinating analysis and research, Cochrane dispels the myths of AIDS by interviewing patients, public health officials, workers and gaining access to medical charts and documents from the San Francisco Public Health Department. She comes to question some of the orthodoxies of AIDS: mainly saying it's a "gay" disease spread by sexual contact. She boldly suggests that in the tracking ofthe disease sexual transmission is more often assumed rather than empirically documented. Instead, she suggests that IV drug use and socio-economic status may have played a much greater than acknowledged role among the risk factors for those who were infected.

When AIDS Began is an original and controversial addition to the ongoing dialogue on the disease. Clearly pushing boundaries, this is an important history of an epidemic that continues to plague the globe.

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