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  • 79 KB
  • 11 lis 12 17:53
Commercial exploitation of attributes of an individual's personality (name, voice and likeness) is characteristic of modern advertising and marketing. This volume provides a framework for analyzing the disparate aspects of the commercial appropriation of personality and traces its discrete patterns in the major common law systems. It considers whether a coherent justification for a remedy may be identified from a range of competing theories.

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  • 193 KB
  • 11 lis 12 17:53
Cancer is that "loathsome beast, which seized upon the breast, drove its long claws into the surrounding tissues, derived its sustenance by sucking out the juices of its victims, and never even relaxed its hold in death," a turn-of-the-century physician recorded. Even today cancer affects the popular imagination with dread. In a subtle and penetrating cultural history, James Patterson examines reactions to the disease through a century of American life.
The modern American preoccupation with cancer was apparent during the widely publicized illness and death from that ailment of Ulysses S. Grant in 1885. Awareness of the disease soon figured heavily in the public consciousness, and individual reactions to it continue to reveal broader tensions within American society. Patterson examines responses to cancer by researchers and physicians, quacks and faith healers, by the multitude who have heard sensational media reports of "cures," as well as by many who have had firsthand experiences with the disease.
Optimistic attitudes of many experts contrast sharply with the skepticism of large segments of the population--often the less wealthy and the less educated--that reject the claims of medical science and resist the advice or, some argue, the paternalistic dictates of the government-supported cancer research establishment.
Expanding expectations of a cure from a confident medical profession; the rise of a government-supported Cancer Establishment managing a large research empire; the emergence of a "cancer counterculture"; a new emphasis on prevention through control of the environment and the self; and the private fears and pessimism of millions of Americans form a telling history of American social patterns. Whether the issue is smoking, pollution, or regular checkups, attitudes toward cancer reflect more general views on medicine, public policy, and illness, as well as on death and dying. This century has witnessed both a biomedical revolution and a vastly increased role of the state in the private lives of citizens; but not everyone has bought the medical package, and many have little faith in government intervention.
Readers interested in the cultural dimensions of science and medicine as well as historians, sociologists, and political scientists will be enlightened and challenged by The Dread Disease.

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  • 11 lis 12 17:53
The controversial, bestselling book (37,500 hardcover copies sold) that helps define the debate about one of the most important and hotly contested issues facing America: immigration.

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  • 11 lis 12 17:53
Ted Striphas argues that, although the production and propagation of books have undoubtedly entered a new phase, printed works are still very much a part of our everyday lives. With examples from trade journals, news media, films, advertisements, and a host of other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead.

From the rise of retail superstores to Oprah's phenomenal reach, Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. Barnes & Noble, Borders, and Amazon.com have established new routes of traffic in and around books, and pop sensations like Harry Potter and the Oprah Book Club have inspired the kind of brand loyalty that could only make advertisers swoon. At the same time, advances in digital technology have presented the book industry with extraordinary threats and unique opportunities.

Striphas's provocative analysis offers a counternarrative to those who either triumphantly declare the end of printed books or deeply mourn their passing. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption, integrating themselves into our routines and intellects like never before.

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  • 11 lis 12 17:53
The aerial attacks on the Pentagon and the World Trade Center, a global spectacle of unprecedented dimensions, generated an enormous volume of commentary. The inviolability of the American mainland, breached for the first time since 1812, led to extravagant proclamations by the pundits. It was a new world-historical turning point. The 21st century, once greeted triumphally as marking the dawn of a worldwide neo-liberal civilization, suddenly became menaced. The choice presented from the White House and its supporters was to stand shoulder-to-shoulder against terrorism or be damned.

Tariq Ali challenges these assumptions, arguing instead that what we have experienced is the return of History in a horrific form, with religious symbols playing a part on both sides: 'Allah's revenge,' 'God is on Our Side' and 'God Bless America.' The visible violence of September 11 was the response to the invisible violence that has been inflicted on countries like Afghanistan, Pakistan, Iraq, Saudi Arabia, Egypt, Palestine and Chechnya. Some of this has been the direct responsibility of the United States and Russia.

In this wide-ranging book that provides an explanation for both the rise of Islamic fundamentalism and new forms of Western colonialism, Tariq Ali argues that many of the values proclaimed by the Enlightenment retain their relevance, while portrayals of the American Empire as a new emancipatory project are misguided.

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  • 11 lis 12 17:53
In Depoliticizing Development, John Harriss explores the origins of the idea of social capital and its diverse meanings in the work of James Coleman, Pierre Bourdieu and, more specifically, Robert Putnam, who is most responsible for the extraordinary rise of the idea of social capital through his work on Italy and the United States. Harriss asks why this notion should have taken off in the dramatic way that it has done and finds in its uses by the World Bank the attempt, systematically, to obscure class relations and power. Social capital has thus come to play a significant part in the discourses of international development, which go toward comprising ‘the anti-politics machine’. This powerful and lucid critique will be of immense value to all those interested in development studies, including sociologists, economists, planners, NGOs and other activists.

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  • 35 KB
  • 11 lis 12 17:53
In Depoliticizing Development, John Harriss explores the origins of the idea of social capital and its diverse meanings in the work of James Coleman, Pierre Bourdieu and, more specifically, Robert Putnam, who is most responsible for the extraordinary rise of the idea of social capital through his work on Italy and the United States. Harriss asks why this notion should have taken off in the dramatic way that it has done and finds in its uses by the World Bank the attempt, systematically, to obscure class relations and power. Social capital has thus come to play a significant part in the discourses of international development, which go toward comprising ‘the anti-politics machine’. This powerful and lucid critique will be of immense value to all those interested in development studies, including sociologists, economists, planners, NGOs and other activists.

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  • 11 lis 12 17:53
Folklore has been described as the unwritten literature of a culture: its songs, stories, sayings, games, rituals, beliefs, and ways of life. "Encyclopedia of American Folklore" helps readers explore topics, terms, themes, figures, and issues related to this popular subject. This comprehensive reference guide addresses the needs of multiple audiences, including high school, college, and public libraries, archive and museum collections, storytellers, and independent researchers. Its content and organization correspond to the ways educators integrate folklore within literacy and wider learning objectives for language arts and cultural studies at the secondary level. This new work connects United States folk forms with their cultural origin, historical context, and social function, making this volume a well-rounded resource for students of folklore. Appendixes include a bibliography, a category index, and a discussion of starting points for researching American folklore. References and bibliographic material throughout the text highlight recently published and commonly available materials for further study. Coverage includes: folk heroes and legendary figures, including Paul Bunyan and Yankee Doodle; fables, fairy tales, and myths often featured in American folklore, including "Little Red Riding Hood" and "The Princess and the Pea"; American authors who have added to or modified folklore traditions, including Washington Irving; historical events that gave rise to folklore, including the Civil Rights movement and the Revolutionary War; terms in folklore studies, such as fieldwork and the Folklife Movement; holidays and observances, such as Christmas and Kwanzaa; topics related to folklore in everyday life, such as sports folklore and courtship/dating folklore; folklore related to cultural groups, such as Appalachian folklore and African-American folklore; and more.

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  • 11 lis 12 17:53
Taking a fundamentally critical approach to the subject of business ethics, this book deals with the traditional material of ethics in business, as well as introducing and surveying some of the most interesting developments in critical ethical theory which have not yet been introduced to the mainstream. Including chapters on different philosophical approaches to ethics, this is a highly structured and clearly written textbook, the first book of its kind on this often neglected aspect of business.

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  • 11 lis 12 17:53
Grilled and served in a fresh, soft bun, and adorned with your choice of mustard, ketchup, chili, sauerkraut, coleslaw, pickle relish or fried onion, the hot dog surely must be one of the world's favourite convenience foods. In Hot dog, well-known food historian Bruce Kraig recounts the history of this popular dish, from the origin of the sausage some 20,000 years ago, to the evolution of the modern form of the hot dog, and its central place in American and world culture today. The author examines the many types of hot dog sausage, including American varieties such as the Hebrew National, Vienna, Kahn or Morrell in Cincinnati, Pearl Brand (in Boston) and Sabrett, as well as international variants such as Italian bologna and German bockwurst. He also relates the US' myriad regional variations, from 'kosher-style' New York dogs, loaded with mustard and sauerkraut, to New England examples traditionally served with Boston Baked Beans, to Southern corn dogs, to South-western chili dogs, to the remarkable Chicago-style hot dog, which is topped with mustard, onion, sweet pickle relish, a dill pickle spear, tomato slices or wedges, sport peppers, a dash of celery salt and sometimes cucumber slices, but never ketchup. Hotdog also explores sometimes apocryphal tales of the hot dog in history: how the dish got its name for example, and how Queen Elizabeth II was served hot dogs during her visit to the White House in the 1950s. Packed with tasty facts and piquant observations, many illustrations and a selection of tempting recipes, this book shows how this seemingly simple food has a rich history, and is fundamentally linked to America's mythology of itself.

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  • 1,8 MB
  • 11 lis 12 17:53

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  • 11 lis 12 17:53
Economist and evolutionary game theorist Daniel Friedman demonstrates that our moral codes and our market systems-while often in conflict-are really devices evolved to achieve similar ends, and that society functions best when morals and markets are in balance with each other.

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  • 35 KB
  • 11 lis 12 17:53
The only comprehensive historical analysis of the globalization of the U.S. apparel industry, this book focuses on the reemergence of sweatshops in the United States and the growth of new ones abroad. Ellen Israel Rosen, who has spent more than a decade investigating the problems of America's domestic apparel workers, now probes the shifts in trade policy and global economics that have spawned momentous changes in the international apparel and textile trade. Making Sweatshops asks whether the process of globalization can be promoted in ways that blend industrialization and economic development in both poor and rich countries with concerns for social and economic justice--especially for the women who toil in the industry's low-wage sites around the world.
Rosen looks closely at the role trade policy has played in globalization in this industry. She traces the history of current policies toward the textile and apparel trade to cold war politics and the reconstruction of the Pacific Rim economies after World War II. Her narrative takes us through the rise of protectionism and the subsequent dismantling of trade protection during the Reagan era to the passage of NAFTA and the continued push for trade accords through the WTO. Going beyond purely economic factors, this valuable study elaborates the full historical and political context in which the globalization of textiles and apparel has taken place. Rosen takes a critical look at the promises of prosperity, both in the U.S. and in developing countries, made by advocates for the global expansion of these industries. She offers evidence to suggest that this process may inevitably create new and more extreme forms of poverty.

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  • 11 lis 12 17:53
Washington, D.C., is a city of powerful symbols--from the dominance of the Capitol dome and Washington Monument to the authority of the Smithsonian. This book takes us on a fascinating and informative tour of the nation's capital as Jeffrey F. Meyer unravels the complex symbolism of the city and explores its meaning for our national consciousness. Meyer finds that mythic and religious themes pervade the capital--in its original planning, in its monumental architecture, and in the ritualized events that have taken place over the 200 years the city has been the repository for the symbolism of the nation. As Meyer tours the city's famous axial layout, he discusses many historical figures and events, compares Washington to other great cities of the world such as Beijing and Berlin, and discusses the meaning and history of its architecture and many works of art. Treating Washington, D.C., as a complex religious center, Meyer finds that the city functions as a unifying element in American consciousness. This book will change the way we look at Washington, D.C., and provide a provocative new look at the meaning of religion in America today. It will also be a valuable companion for those traveling to this city that was envisioned from its inception as the center of the world.

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  • 11 lis 12 17:53
In this innovative book, Stephen P. Rice offers a new understanding of class formation in America during the several decades before the Civil War. This was the period in the nation's early industrial development when travel by steamboat became commonplace, when the railroad altered concepts of space and time, and when Americans experienced the beginnings of factory production. These disorienting changes raised a host of questions about what machinery would accomplish. Would it promote equality or widen the distance between rich and poor? Among the most contentious questions were those focusing on the social consequences of mechanization: while machine enthusiasts touted the extent to which machines would free workers from toil, others pointed out that people needed to tend machines, and that that work was fundamentally degrading and exploitative. Minding the Machine shows how members of a new middle class laid claim to their social authority and minimized the potential for class conflict by playing out class relations on less contested social and technical terrains. As they did so, they defined relations between shopowners--and the overseers, foremen, or managers they employed--and wage workers as analogous to relations between head and hand, between mind and body, and between human and machine. Rice presents fascinating discussions of the mechanics' institute movement, the manual labor school movement, popular physiology reformers, and efforts to solve the seemingly intractable problem of steam boiler explosions. His eloquent narrative demonstrates that class is as much about the comprehension of social relations as it is about the making of social relations, and that class formation needs to be understood not only as a social struggle but as a conceptual struggle.

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  • 11 lis 12 17:53
Beautifully illustrated with an extensive collection of superb photographs, this is a comprehensive guide to the most common and best-loved wild flowers found across North America. Easy to use, fun to read and very informative, this work is the perfect reference to North America's diversity of wild plants.

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  • 11 lis 12 17:53
Twenty-five years ago, Hollywood released The China Syndrome, featuring Jane Fonda and Michael Douglas as a TVnews crew who witness what appears to be a serious accident at a nuclear power plant. In a spectacular coincidence, on March 28, 1979, less than two weeks after the movie came out, the worst accident in the history of commercial nuclear power in the United States occurred at Three Mile Island. For five days, the citizens of central Pennsylvania and the entire world, amid growing alarm, followed the efforts of authorities to prevent the crippled plant from spewing dangerous quantities of radiation into the environment. This book is the first comprehensive account of the causes, context, and consequences of the Three Mile Island crisis. In gripping prose, J. Samuel Walker captures the high human drama surrounding the accident, sets it in the context of the heated debate over nuclear power in the seventies, and analyzes the social, technical, and political issues it raised. His superb account of those frightening and confusing days will clear up misconceptions held to this day about Three Mile Island. The heart of Walker's suspenseful narrative is a moment-by-moment account of the accident itself, in which he brings to life the players who dealt with the emergency: the Nuclear Regulatory Commission, the state of Pennsylvania, the White House, and a cast of scientists and reporters. He also looks at the aftermath of the accident on the surrounding area, including studies of its long-term health effects on the population, providing a fascinating window onto the politics of nuclear power and an authoritative account of a critical event in recent American history.

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  • 11 lis 12 17:53
In 1964 an Urban League survey ranked Los Angeles as the most desirable city for African Americans to live in. In 1965 the city burst into flames during one of the worst race riots in the nation's history. How the city came to such a pass--embodying both the best and worst of what urban America offered black migrants from the South--is the story told for the first time in this history of modern black Los Angeles. A clear-eyed and compelling look at black struggles for equality in L.A.'s neighborhoods, schools, and workplaces from the Great Depression to our day, L.A. City Limits critically refocuses the ongoing debate about the origins of America's racial and urban crisis. Challenging previous analysts' near-exclusive focus on northern "rust-belt" cities devastated by de-industrialization, Josh Sides asserts that the cities to which black southerners migrated profoundly affected how they fared. He shows how L.A.'s diverse racial composition, dispersive geography, and dynamic postwar economy often created opportunities--and limits--quite different from those encountered by blacks in the urban North.

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